top of page
%20(21)_edited_edi.png){kind=small}
Sector:
Sales & Business Development
Technical Focus Area:
Strategic Key Account Management & Client Growth
About the Course
This intensive Tourism Futures Strategic Trends in Global Travel and Mobility (MST1018) masterclass bridges the gap between technical operations and strategic business management. This training helps tourism professionals to analyze global trends, technology, consumer behavior, and sustainability, then translate changing travel patterns into innovative and effective competitive strategies.
Learning Milestones
By the end of this course, participants will be able to:
• Analyze current global tourism and travel trends and their underlying drivers.
• Identify key economic, social, technological, and environmental factors shaping the industry.
• Understand the impact of digital technology on traveler behavior and the tourism value chain.
• Interpret changes in consumer demographics, motivations, and preferences.
• Assess sustainability practices and explain their strategic significance for destinations and businesses.
• Develop strategies to adapt products, services, and policies to emerging trends.
• Evaluate the role of technology in enhancing travel experiences and operational efficiency.
• Examine case studies of successful trend adaptation in destinations and tourism companies.
• Strengthen skills in market research, data analysis, and trend
• based strategic planning.
Professional Audience
• Tourism industry professionals in public and private sectors
• Travel planners, agents, and tour operators
• Hospitality managers and destination managers
• Marketing and communications specialists in tourism and hospitality
• Destination Management Organizations (DMOs) and tourism boards
• Travel technology developers and platform providers
• Policy makers, regulators, and government officials involved in tourism
• Academic researchers, consultants, and sustainable tourism advocates
Modular Syllabus
Promotion and the Marketing Mix
Overview of the marketing mix and where promotion fits / The role of promotion in building awareness, interest, desire, and action / Elements of the promotional mix: advertising, personal selling, pr, sales promotion / Strengths and limitations of each promotional tool
Course Dates & Prices
Picture | Location | Date | Price | Enroll to the Course |
|---|---|---|---|---|
Dubai (UAE) | 01/06/2026 | 3799 $ | Enroll | |
Cairo (Egypt) | 01/06/2026 | 3699 $ | Enroll | |
Online | 01/06/2026 | 1499 $ | Enroll | |
Online | 08/06/2026 | 1499 $ | Enroll | |
Muscat (Oman) | 08/06/2026 | 3799 $ | Enroll | |
Dubai (UAE) | 08/06/2026 | 3799 $ | Enroll | |
Muscat (Oman) | 15/06/2026 | 3799 $ | Enroll | |
Online | 15/06/2026 | 1499 $ | Enroll | |
Online | 22/06/2026 | 1499 $ | Enroll | |
Dubai (UAE) | 22/06/2026 | 3799 $ | Enroll | |
Online | 29/06/2026 | 1499 $ | Enroll | |
Online | 06/07/2026 | 1499 $ | Enroll | |
Istanbul (Turkey) | 06/07/2026 | 3699 $ | Enroll | |
London (UK) | 06/07/2026 | 4099 $ | Enroll | |
Online | 13/07/2026 | 1499 $ | Enroll | |
Dubai (UAE) | 13/07/2026 | 3799 $ | Enroll | |
Dubai (UAE) | 13/07/2026 | 3799 $ | Enroll | |
Kuala Lumpur (Malaysia) | 20/07/2026 | 4199 $ | Enroll | |
Online | 20/07/2026 | 1499 $ | Enroll | |
Doha (Qatar) | 20/07/2026 | 3799 $ | Enroll |
bottom of page