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Sector:
Tourism & Hospitality
Technical Focus Area:
Tourism Futures & Strategic Foresight
About the Course
Designed for the modern energy and industrial sector, the The Digital Voice Strategic Social Media and Communication (MST1006) course offers deep-dive expertise in core leadership frameworks. Practice-focused training program helping communication and PR professionals to use social media strategies effectively, manage brand presence, optimize digital content, and integrate online channels for maximum impact.
Learning Milestones
By the end of this course, participants will be able to:
• Devise and implement an online PR and communications strategy that enhances their organization’s digital presence.
• Align social media objectives and tactics with broader organizational and communication goals.
• Engage stakeholders and launch influential campaigns on Facebook and other key social media platforms.
• Establish, curate, and manage a YouTube channel as a central hub for video, podcast, and multimedia content.
• Fine
• tune online content for optimal visibility in Google searches through effective SEO practices.
• Utilize Twitter and micro
• blogging tools for intelligence gathering, outreach, engagement, and crisis communication.
• Design and implement systems, policies, and roles to manage social media safely and consistently.
• Assess reputational risks and develop digital crisis preparedness, intervention, and response strategies.
• Evaluate and refine social media and communication performance using analytics and feedback.
Professional Audience
• Public relations professionals managing media and stakeholder communications
• Marketing professionals responsible for digital campaigns and brand presence
• Corporate communication and internal communication specialists
• Digital and social media managers or coordinators in public or private organizations
• Anyone tasked with implementing online engagement strategies or managing organizational social media channels
Modular Syllabus
Strategic Sales Planning and the Overall Sales Management Process
Overview of sales management and its strategic role in the organization / Linking sales planning to company objectives and market opportunities / Activities involved in implementing an effective sales program / Understanding sales performance management and key performance indicators
Course Dates & Prices
Picture | Location | Date | Price | Enroll to the Course |
|---|---|---|---|---|
Kuala Lumpur (Malaysia) | 27/07/2026 | 4099 $ | Enroll | |
Dubai (UAE) | 27/07/2026 | 3799 $ | Enroll | |
Istanbul (Turkey) | 27/07/2026 | 3699 $ | Enroll | |
Online | 27/07/2026 | 1499 $ | Enroll | |
Online | 03/08/2026 | 1499 $ | Enroll | |
Cairo (Egypt) | 03/08/2026 | 3699 $ | Enroll | |
Dubai (UAE) | 03/08/2026 | 3799$ | Enroll | |
Dubai (UAE) | 10/08/2026 | 3799 $ | Enroll | |
Istanbul (Turkey) | 10/08/2026 | 3699 $ | Enroll | |
Online | 10/08/2026 | 1499 $ | Enroll | |
Online | 17/08/2026 | 1499 $ | Enroll | |
Dubai (UAE) | 17/08/2026 | 3799 $ | Enroll | |
Cairo (Egypt) | 17/08/2026 | 3699 $ | Enroll | |
Online | 24/08/2026 | 1499 $ | Enroll | |
Dubai (UAE) | 24/08/2026 | 3799$ | Enroll | |
Online | 31/08/2026 | 1499 $ | Enroll | |
London (UK) | 31/08/2026 | 4099 $ | Enroll | |
Istanbul (Turkey) | 31/08/2026 | 3699 $ | Enroll | |
Dubai (UAE) | 31/08/2026 | 3799 $ | Enroll | |
Online | 07/09/2026 | 1499 $ | Enroll |
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